Set your daily views and the RPM range from YouTube Studio. See the estimate per day, month and year, separately for long-form videos and Shorts.
That's about 300K views a month. Count only views on monetized videos.
RPM range (revenue per 1,000 views, after YouTube's share)
These starting values are placeholders, not a benchmark. Your real RPM is in YouTube Studio → Analytics → Revenue — put it here.
Per day
$10 – $60
Per month
$300 – $1,800
Per year
$3,650 – $21,900
Estimate = views × RPM ÷ 1,000. Ad revenue only — sponsorships, memberships and affiliate income are separate. Results depend on audience country, niche, season and how many views are monetized.
Advertisers pay per thousand ad impressions (CPM). What reaches you is RPM: your revenue per thousand views after YouTube's share, counted over every view including ones with no ad. RPM is the number to plan with, and it varies a lot.
Advertisers pay more to reach viewers who buy expensive things, in countries with bigger ad markets. Two channels with the same views can earn several times apart.
Assuming every 1,000 views pays the same
Using the RPM from your own Studio, per format
Shorts ad revenue is pooled and split by share of views, so Shorts RPM is usually a small fraction of long-form RPM. Plan Shorts for reach and long-form for income.
1M Shorts views = 1M long-form views
Shorts for discovery, long-form for revenue
Sponsorships, memberships, affiliate links and your own products often out-earn ads on small and mid-size channels. This calculator covers ad revenue only.
Waiting for ad money before any other income
An affiliate link from the first videos that rank
Rewrites are illustrative examples, not measured results.
There's no single rate — it's your RPM, which depends on niche, audience country, format and season. Your exact number is in YouTube Studio → Analytics → Revenue; put it into the calculator.
CPM is what advertisers pay per 1,000 ad impressions, before YouTube's share. RPM is what you earn per 1,000 views after YouTube's share, across all views. RPM is lower and is the one to plan with.
Once you're in the YouTube Partner Program. YouTube publishes the requirements — subscribers plus watch hours or Shorts views over a recent period — and they differ by country and feature, so check YouTube's YPP help page for the current numbers.
No. They're placeholders so the calculator shows something; replace them with your own RPM.